Give Me 5 . . . meeting the needs of the modern media
Give Me 5 is run in a speed-networking format, which allows a company spokesperson to brief 10-12 journalists in quick succession. The spokesperson only has 5 minutes to deliver their story to the journalist. Journalists and spokespeople sit at tables arranged in a circular fashion with the spokespeople sitting within the inside of the circle. The journalists rotate around the outside of the circle every five minutes upon the sound of the bell. There is a one minute break between briefing sessions to get settled.
In today’s fast paced business world it is harder than ever to attract the attention of the media. Journalists are busier
now than they ever have been and are now responsible for publishing a host of different elements from email newsletters to special reports to blogs and magazines of course.
This means that their time is pressurised and therefore spending time out of the office attending press conferences, briefings and meetings has to be justified completely. Speculative fact finding missions are not in vogue!
This is why we have launched Give Me 5. It’s a simple way for journalists to gather a dozen stories while spending only
a few hours away from their desks.
If you are a news-hungry journalist and you’d like to know more about Give Me 5 go to the For journalists section.
If you are from a company or a PR agency that represents a company and want to arrange to meet the very best journalists in the industry go to the For presenters section.